Start with the image you’re working on.
No sales call. See a prediction, decide what to adjust, and go back to creating.
The image tool
Free to try
Upload an image, explore its attention map and download the result. Usage limits apply.
Analyze my imageCompare several imagesFor the next stage
More tools for creative teams are in preparation. Features and prices will be announced when they are available.
No paid offer is presented on this page.
Good questions. Straight answers.
Know what the map tells you. And what it doesn’t.
Read about the modelIs this real eye tracking?
No. Heatpoints predicts visual attention from an image using UNISAL. It does not record a person’s eyes. Use it to form design hypotheses, then validate important decisions with real people.
Can I try it without an account?
You can start with the free image tool. Usage limits apply. The Chrome extension asks for email verification after its initial free scans. The tool shows you when your allowance is reached.
Are my images processed on my device?
No. Uploaded images and Chrome captures are sent to the server to calculate the attention map. Check the privacy policy before analyzing confidential material.
Can I compare several designs?
Yes. Championship compares multiple images using the same analysis. Open it directly or choose several files in the image tool. Keep the format and purpose comparable to make the results useful.
Will a warmer heatmap mean more sales?
Not necessarily. Attention does not measure comprehension, preference or intent to purchase. A decorative element may attract attention without helping your message. What matters is where attention goes relative to your goal.
Is the Figma plugin available?
Not yet. For now, export your frame as an image and analyze it on the website. The Chrome extension is available for browser pages.